KENZO loves Printemps mobile application
We are happy to launch an exciting addition to the KENZO loves Printemps collaboration: a mobile application to enhance the experience of visitors to the KENZO pop-up store in Printemps Haussmann Paris from August 28th to October 18th.
For the duration of the collaboration, smartphone users will be able to download the KENZO loves Printemps application and delve even deeper into the mysterious and surreal world of the KENZO pop-up store in the Atrium on level -1. Once downloaded, users from anywhere in the world can learn about the collaboration and browse a selection of products to be purchased in-store. When in close proximity to Printemps Haussmann, users will be alerted via push notifications using new iBeacon technology about the goings on within the Atrium. Most importantly, once inside the Atrium users can unlock the application’s five interactive experiences and enter to win an Eye sweatshirt from the exclusive collection!
Discover the KENZO loves Printemps exclusive collection here.