mood of the week #4 : THE AIKIU
A few months ago we posted about our friends, the Aikiu's song "Pieces of Gold". They're back this week with a new single, "Fools", that is both heartbreaking and infectious. The single's accompanying video is similarly beautiful and captivating, and is directed by the amazing Lisa Paclet, who made our Vans videos. The video shows a series of intimate portraits that are made both more powerful and more heartbreaking by Lisa's animations and effects, turning the lonely, barebones portraits to superstars to lonely superstars. It's a perfect fit for the Aikiu's bittersweet song.