KENZO IN SHANGHAï - PART #1: l'AVENUE - Kenzine, the Kenzo official blog

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It was in the most famous club in the Bund, Unico, that our afterparty was happened. DJ Falcon, French member of the Daft Punk family, joined us between bookings in Miami and Bangkok to celebrate the beginning of a love story between KENZO and China!

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After the opening cocktail, our chinese guests (blogger and stylist Han Huo Huo, photographer Chen Man, supermodels Ming Xi and Ju Xiaowen, faifhful friends and respectively icons of our Fall/Winter 2012 and Spring/Summer 2013 campaigns) and Japanese friends (adorable actresses Rila Fukishima and Kozue Akimoto) joined Carol and Humberto for an exceptional KENZO dinner.

 

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Temple of Confucius (Wen Miao), great historical and cultural site of the city with a traditional decoration, illuminated by lanterns printed with our Lotus Eye, was the perfect setting for a gastronomic dinner designed by superstar chef Jereme Leung. DJ Ben Huang was performing with a guzheng player throughout the beautiful dinner. The president of KENZO and his guests spent a lot of time wondering what vegetable was used to sculpt the amazing flying tiger in the center of the table. Dj Falcon was on the verge of tasting the tail of the poor sculpted animal when Wendy - Humberto's mom - finally told us that it was a pumkin!

 

After a spectacular desert revealed through the smoke of a cloud, our guests extended the evening on the famous Bund, colonial historical avenue where former banks were replaced by hotels and hip restaurants with a view on the other bank buildings. Futuristic Pudong. 

Hello Shanghaï! Capital of the new world ! Last Friday, we opened our new store located in one of Shanghai’s most prestigious shopping venues, l’Avenuedesigned by Japanese architect Jun Aoki, wich just opened in the Changning districtThe store has been fitted with KENZO's latest approach to retail, which was developed by Carol and Humberto, to showcase technology merging with the brand's continued ethos of revitalization. The new experience is part of an all-immersive brand experience for customers.


 

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We had the chance to celebrate this opening with our friends Rila Fukushima, Xiao Wen, Kozue Akimoto, Han huo Huo and Ming Xi, all dressed in eyes, lotus or ribbons!