Kenzopedia #2 : B for... Blue - Kenzine, the Kenzo official blog

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For Spring/Summer 2014, Carol and Humberto mixed punk and minimalism to create the graphic prints and cuts of the Spring/Summer 2014 collection.

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Growing up in Los Angeles during the golden age of Californian punk, the duo was inspired by this aesthetic encompassing music, fashion and visual arts. The famous black and white logo drawn in ink of a cult band from the Orange County scene is called to mind and revisited in the collection in both tops and straight-leg shorts. This scene also conjures up the thought of waves drawn with a black felt tip pen, which were ultimately reproduced on tops and accessories.

Bluefin tuna, rainbow trout, marlin and grouper are four endangered species that are protected by the Blue Marine Foundation (BLUE). These four species can be found in an exclusive KENZO pattern available in multiple versions and different colors.

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Thanks to the actions of the Blue Marine Foundation (BLUE), in just a few years the bluefin tuna went from being endangered to threatened.

Devon Aoki is the face of our Spring/Summer 2014 campaign, once again conducted in collaboration with our friends from TOILETPAPER.

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Her American, European and Asian roots as well as her striking doll-like face led to her rise as one of the most unique-looking and beloved top models. For this campaign, we rediscover a siren in a surreal universe of striking colors.

A recurring color of the KENZO palette, blue dominates the Spring/Summer collections.

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From pastel hues to royal blue in the resort collection, which conveys a certain sense of tranquility and makes a subtle transition with sky blue from the fall-winter 2013 collection. It becomes more severe as the radical, neo-punk tone shifts more towards deeper, darker shades of navy, at times even International Klein Blue in the Spring/Summer collections.